Monday, December 22, 2014

Financial Start-Ups Aim to Court the Anti-Finance Crowd by WILLIAM ALDEN



By WILLIAM ALDEN


New financial start-ups like Aspiration and Robinhood are trying to reach younger and middle-class Americans by upending the customary fee structure of traditional brokerage firms and money managers.


Published: December 22, 2014 at 12:00AM


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