Tuesday, September 29, 2015

With the TV Business in Upheaval, Targeted Ads Offer Hope by STEVE LOHR


By STEVE LOHR

While the TV market is becoming fractured by online services, new technology promises finely targeted advertising, with set-top boxes as gateways.

Published: October 5, 2015 at 12:00AM

from NYT Business Day http://ift.tt/1FGoPJb



from WordPress http://ift.tt/1FBt5tW
via Hadi Aboukhater

No comments:

Post a Comment