Sunday, September 27, 2015

Brands Woo Millennials With a Wink, an Emoji or Whatever It Takes by SYDNEY EMBER


By SYDNEY EMBER

Marketers are resorting to emojis, outrageous stunts and elaborate events to reach a demographic that has little tolerance for traditional advertising.

Published: September 28, 2015 at 12:00AM

from NYT Business Day http://ift.tt/1LW8L34



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via Hadi Aboukhater

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