Nascar Sends Fans Into Battle to Expand Its Racing Empire by STUART ELLIOTT

By STUART ELLIOTT

A new campaign promotes a revamped 10-race playoff format known as the Chase for the Nascar Sprint Cup, which is to be covered by ESPN from Sept. 14 through Nov. 16.

Published: August 22, 2014 at 4:00AM

from NYT Business Day http://ift.tt/1sYm5iG

from WordPress http://ift.tt/1volFjU

via Hadi Aboukhater