Friday, March 4, 2016

Marketers Take Second Look at Over-50 Consumers by BRADEN PHILLIPS


By BRADEN PHILLIPS

Even as millennials dominate marketers’ attention, some agencies and brands are recognizing the superior buying power of the baby boom generation.

Published: March 6, 2016 at 12:00AM

from NYT Business Day http://ift.tt/1nlQaIe



from WordPress http://ift.tt/1LFbMdZ
via Hadi Aboukhater
Posted by at
Labels: , , , ,

No comments:

Post a Comment

Subscribe to: Post Comments (Atom)