Tuesday, March 31, 2015

In Advertising Technology Deal, Rubicon Buys Chango by SYDNEY EMBER



By SYDNEY EMBER


The deal gives Rubicon access to Chango’s intent marketing technology, which delivers ads based on a consumer’s intent to buy a product or service.


Published: April 1, 2015 at 12:00AM


from NYT Business Day http://ift.tt/1Dpk83r






from WordPress http://ift.tt/1CK1nXQ

via Hadi Aboukhater

No comments:

Post a Comment